Your innovation
has the power to transform lives.
We make sure it reaches them.
80% of MedTech startups fail because they can’t bridge the gap
from invention to commercialization.
We help you land in the 20% who can.
The Bridjr Advantage Gives You an Advantage
We help MedTech companies
Bridge the Commercialization Chasm
with our Patient Engagement System
BRIJDR’S PATIENT ENGAGEMENT SYSTEM HELPS YOU BRIDGE THE GAP BETWEEN YOUR SOLUTION AND HUMAN BEHAVIOUR
We know the journey to patient adoption is complex and nuanced, because you can only realize the impact of your solution once people embrace it.
Our Patient Engagement System helps you:
Sharpen Market Testing
and Gain Go-to-Market Clarity
Test smarter and faster with insights that help you refine and validate your product in real time, paving the way for a successful launch.
Achieve Differentiation by Addressing End-to-End Human Needs
Achieve true market differentiation by understanding and addressing the unique needs of patients, providers, and
healthcare systems.
De-Risk Your Future Investments with
Thick Data
Mitigate investment risks by aligning your innovation with proven, patient-centered strategies that enhance adoption and retention.
The Often Overlooked Barriers to MedTech Success:
-
True adoption requires insight into patients’ daily lives and challenges. Without insight into the total functional and emotional patient experience, adoption stalls.
-
Sustainable growth demands solutions that integrate into the entire healthcare ecosystem. By addressing the needs of all stakeholders—patients, providers, and supporting teams—solutions can scale effectively across complex healthcare networks.
-
Health is deeply personal, and while compliance is essential, true adoption requires trust and empathy. Building this trust means addressing the emotional needs and concerns that come with important health decisions.
-
Achieving growth means aligning with the real needs and workflows of healthcare providers and patients. True revenue potential is unlocked by understanding the complex, evolving sales ecosystem.
With the right approach, each of these barriers holds the potential for breakthrough growth.
Why take a human-centred approach to grow your MedTech business?
Because those who do are more likely to win.
30-50%
faster adoption in clinical studies
(McKinsey)
60%
more likely to succeed in the
long-term
(BCG)
2.4x
more likely to be a market leader
(BCG)
You are an expert in
MedTech Innovation.
We are experts in
Humanizing Technology.
Data-Driven Human Insights
Read your users’ hearts and minds with insights rooted in empathy
Complex Systems Design
Navigate the ecosystem of patients, providers, and partners to get to product-ecosystem fit
Psychology of Behaviour Change
Understand the human context, incentives and key motivators that influence behaviour
Neuroscience of Adoption
Design for the functional and emotional needs of key stakeholders to get to seamless integration
Join a growing group of successful leaders who are gaining real market traction by working with Bridjr
+40% increase
in multi-product customers
over 3 years
— CANADIAN WESTERN BANK
“Bridjr’s ability to change our team’s behavior at warp speed and scale has been remarkable. We’ve built bridges with our customers resulting in rapid adoption in just six months.
We couldn’t have achieved these results without Bridjr’s partnership and expertise in human-centered design, grounded in behavioral science.
— DANIELE LARATTA, VP SALES, EMBARK
+180% lift
in sales revenue
over 3 months
— EMBARK
🏆 Top 50 Most Innovative Companies in Canada, 2023
- Canadian Business Magazine & Brookfield Institute for Innovation
🏆 Most Influential Global Transformation CEO, 2023
- CEO Monthly
🏆 Top 10 CX Solutions Companies in Canada, 2023
- CIO Review
🏆 Best Transformation Consultancy, 2022
- Wealth & Finance International
So, what’s next?
3 Steps to Faster Commercial Success with Bridjr*
(Because we know that patient success = commercial success)
1
INTRO MEETING WITH US (ON US!)
Reach out below, and a member of our team will book a meeting that fits your schedule
2
PERSONALIZED COMMERCIALIZATION WORKSHOP
We’ll facilitate a conversation using our ‘Commercialization Canvas’ to assess where you’re at
3
OUR POV ON
YOUR ‘PATHWAY TO ADOPTION’
Get our POV on where to focus and what to do next to get to adoption faster, tailored just for you
*Exclusive offer for attendees of MedTech World 2024
Take Our Poll
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A message for fellow founders
Anita Ghosh, Founder & CEO, Bridjr
As a founder, I know the drive it takes to bring a vision to life and the countless challenges along the way. At Bridjr, we believe your innovation has the power to change lives, and we're here to make sure it reaches those who need it most, with the kind of support that helps you go further, faster: making sure your technology not only reaches people but connects with them in a way that drives true adoption and growth. Let’s bridge the gap together and turn your innovation into a commercial success with lasting impact on people's lives.
Ready to see your breakthrough reach its full potential ?
We’ll work alongside you to create the success your hard work deserves.
You’ve got this. We’ve got you.